Some methods are merely renamed or slightly adapted versions of more foundational techniques. Ideation Methods to Spark Innovative Ideas

Get obvious solutions out of your heads, and drive your team beyond them.

Create volume and variety in your innovation options.

Uncover unexpected areas of innovation.

Bring together perspectives and strengths of team members.

Step beyond the obvious solutions and therefore increase the innovation potential of your solution.

For example, Bodystorm and “ How Might We” questions are often used in both of these stages. This overlap is represented in the types of methods design teams employ during these two stages. Interpreting information and defining the problem(s) and ideation both drive the generation of problem solutions. There is a significant overlap between the Define and Ideation stages of a typical Design Thinking process. In the Design Thinking process, the Ideation stage often follows the first two stages, which are the Empathise stage and Define stage. Copyright terms and licence: CC BY-NC-SA 3.0 By expanding the solution space, the design team will be able to look beyond the usual methods of solving problems in order to find better, more elegant, and satisfying solutions to problems that affect a user's experience of a product.Īuthor/Copyright holder: Teo Yu Siang and Interaction Design Foundation.

The main aim of the Ideation stage is to use creativity and innovation in order to develop solutions. – d.school, An Introduction to Design Thinking PROCESS GUIDE Ideation provides both the fuel and also the source material for building prototypes and getting innovative solutions into the hands of your users.” Mentally it represents a process of “going wide” in terms of concepts and outcomes. “Ideation is the mode of the design process in which you concentrate on idea generation. The goal is to generate a large number of ideas - ideas that potentially inspire newer, better ideas - that the team can then cut down into the best, most practical and innovative ones. When facilitated in a successful way, Ideation is an exciting process.

In this article, we’ll introduce you to some of the best Ideation methods and guidelines that help facilitate successful Ideation sessions and encourage active participation from members. In the Ideation stage, design thinkers spark off ideas - in the form of questions and solutions - through creative and curious activities such as Brainstorms and Worst Possible Idea.

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